Ed Driscoll.com Ed Driscoll.com
NBC: We'll Leave The Lights Off For You
By Ed Driscoll · November 4, 2007 09:30 PM · Muggeridge's Law · Oh, That Liberal Media! · Run To Daylight · The Assault On Reason

When George Bush was elected president, I was told he would usher in the new dark ages. And they were right!

As exciting a game on the field as the first half of tonight's Cowboys at the Eagles was, the program that NBC built around it sure did have its moments of strangeness:

NBC's "Sunday Night Football" officially will become a "green" show this weekend, as it kicks off an initiative that will see the broadcaster televise 150 hours of environmentally-themed content this week across its broadcast and cable networks, online sites and mobile platforms.

Green week will start one hour into "Football Night in America," at 8:00pm ET. That's when studio host Bob Costas will explain the initiative.

About 90 seconds before the end of the pre-game show, NBC literally plans to turn the lights out, having the pregame crew finish the show in the dark. The studio lights will stay off through the halftime and post-game shows.

I had to not see it to believe it. Whenever I've done videos, I've spent hours getting the lights just so. Who knew it all you had to do was say, "Hey man, we're going dark to be green", and no lights at all are necessary.

Television: It's like radio without pictures!

Seriously though, all religions have their rituals which seem strange, old-fashioned, and just downright rococco to outsiders, and this is yet another example. (But wouldn't turning off the 90 babillion kilowatts of power that light-up a night game at the "Linc" have saved a helluva lot more energy than turning off a handful of Lowel Omnis back at the studio?)

For decades conservatives have complained endlessly about the big three TV networks' biases, only to be rebuffed by television journalists and producers who would respond with a shrug, "Biased? Us? Huh--sorry, I just can't see it, myself." (CBS's Dan Rather, not surprisingly, was a master at this technique.)

But lately, NBC has really let it all hang out, even on a show as mainstream as Sunday Night Football. Pink, the rockerette who screamed the show's theme song last year is a PETA spokeshumanoid. (Happily, this year she was replaced.) Keith Olbermann, who routinely compares conservatives to Nazis on NBC's MSNBC cable outlet appears on the pregame show and at halftime. This week show featured ads for Al Gore's upcoming appearance on 30 Rock, beyond Obama's appearance last night on Saturday Night Live. And elsewhere on NBC, their flagship Nightly News show is hosted by a man who has compared America's founding fathers to terrorists.

Earlier this year, retired Army Col. Ken Allard, then a regular contributor to NBC, had enough:

It is, therefore, possible to argue that NBC is merely undergoing a delicate arabesque in anticipation of changing audience preferences and the long- hoped-for Democratic restoration (although journalists generally seem reluctant to raise the tough questions that should punctuate the 2008 campaign).

But has anyone else noticed the network's precipitous retreat from journalistic and ethical standards? Not only were no apologies given and no pink slips issued for Arkin's outburst, but on his MSNBC show last week, Keith Olberman went out of his way to defend this "valid criticism" of our military.

In January, Conan O'Brien was allowed to escape without apology after airing a particularly tasteless gay skit deriding Christianity: "Oh, Jesus, I love you, but only as a friend." (Just try doing that sometime using Mohammad's name!)

And only this week, questions have been raised about the cozy relationships between CNBC anchor Maria Bartiromo and the companies she covers as a supposedly objective journalist. The response by Jeffrey Immelt, CEO of GE and godfather of the NBC family: "Substantially, I don't think she did anything wrong."

Fine: Let's hope he's right. But sometimes the only way to show where you really stand is to vote with your feet. And so with great reluctance and best wishes to my former colleagues, with this column I am severing my 10-year relationship with NBC News.

At the end of the 2004 presidential election, Howard Fineman of Newsweek wrote:
A political party is dying before our eyes--and I don't mean the Democrats. I'm talking about the "mainstream media," which is being destroyed by the opposition (or worse, the casual disdain) of George Bush's Republican Party; by competition from other news outlets (led by the internet and Fox's canny Roger Ailes); and by its own fraying journalistic standards.
And if anything, that trend has only accelerated.

So thank you, NBC, for letting viewers know where you stand. After after 80 long years of pretending otherwise, doesn't it feel good to finally come clean with your audience?

You can read related thoughts from Sister Toldjah--asuming the lights are still on in your den. And The Sundries Shack would like NBC to disclose each show's carbon footprint--"so I can determine whether they have any grounds on which to criticize me for my lifestyle."

Finally, "I notice they didn't turn off the bright lighted Toyota sign." Heh.TM



Since 2002, News, Technology and Pop Culture, 24 Hours a Day, Live and in Stereo!

(And every Saturday on Sirius XM Satellite Radio.)

What They're Saying

"Great Job! Your friend, Les Paul"


Navigation
Weblog
Ed TV
Podcasts
Twitter Feed
Articles
Essays
Interviews
Links
About Me
FAQ
Photos

Home

Support the Site

Search

Archives
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
August 2007
July 2007
June 2007
May 2007
April 2007
March 2007
February 2007
January 2007
December 2006
November 2006
October 2006
September 2006
August 2006
July 2006
June 2006
May 2006
April 2006
March 2006
February 2006
January 2006
December 2005
November 2005
October 2005
September 2005
August 2005
July 2005
June 2005
May 2005
April 2005
March 2005
February 2005
January 2005
December 2004
November 2004
October 2004
September 2004
August 2004
July 2004
June 2004
May 2004
April 2004
March 2004
February 2004
January 2004
December 2003
November 2003
October 2003
September 2003
August 2003
July 2003
June 2003
May 2003
April 2003
March 2003
February 2003
January 2003
December 2002
November 2002
October 2002
September 2002
August 2002
July 2002
June 2002
May 2002
April 2002
March 2002

Etcetera


Bookmark Me!

Blogroll Me!

Steal This Button!

Syndicate this site (XML)
Podcasts Feed

AddThis Feed Button

AddThis Social Bookmark Button

youtube_logo.gif

Our Podcasts' Apple iTunes Page

Powered by
Movable Type 3.35

Site design by
Sekimori

tumblr site counter
Copyright © 2002-2008 Edward B. Driscoll, Jr. All Rights Reserved