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Uncle Walter's Ultimate Legacy
By Ed Driscoll · July 28, 2006 01:07 PM
· Oh, That Liberal Media! · The Future and its Enemies · The New, New Journalism
Found via Newsbusters, Jeffrey Lord makes a great point: Walter Cronkite's ultimate legacy is that he led the way towards the creation of a conservative media to counterbalance the increasingly out of touch groupthink of the mass media. Which makes Cronkite an important transitional figure--as we've noted several times before, what we now call "the mainstream media" was once a diversified group of newspapers, magazines, and pamphleteers, each with their own unique viewpoints, serving audiences of like-minded readers. But the invention of radio, and its limited number of available frequencies changed all that in the early 20th century, as Shannon Love noted in 2004: Since broadcasters functioned as public utilities and had monopoly use of a public property, they could not follow the openly partisan traditions of the newspapers. Broadcast journalists began to advertise themselves as "objective" and lacking "partisan" bias. They had no choice. Nobody was going to tolerate their own political opponents having a monopoly on the broadcast media. Also, broadcasting was supported purely by advertising, so the broadcasters had a profound interest in making sure they did not offend any large chunk of their audience by overtly taking sides.Of course, it was only a matter of time before someone abused that privilege--and if Cronkite wasn't the first, he's certainly the best remembered by history, as Jeffrey Lord notes: It is hard to pinpoint exactly when this transformation took place, and no doubt there are differences to be had on exactly when this occurred. Surely one of the most notable moments of Cronkite's liberalism being unmasked in a highly visible fashion was his now famous series on Vietnam. It was Cronkite, personally, who took to the airwaves to inform the American people not about the facts of the Vietnam War -- but rather of his quite liberal opinion about the War. (It was, in short, get out.) Former CBS reporter John Laurence was so taken with this Cronkite decision that he rhapsodized in the PBS show that it was a "breakthrough" for a journalist to "express opinion."Lord continues: Physicist Fritjof Capra, in his bestseller The Tao of Physics, writes that "by the very act of focusing our attention on any one concept we create its opposite." In other words, to use the language of physics, when Mr. Cronkite's very focused liberal world view blinked into the American consciousness, its conservative polar opposite blinked into existence along with it. The problem with Cronkite and his fellow "cultural artists" is that over time there emerged what seemed to many Americans as a very, very conscious decision to shut out the conservative world view altogether or, if forced to give it air time, to misrepresent it.That's a bit hyperbolic of course--you can argue that the rise of the Web and the Blogosphere would have shattered the traditional mass media even without Cronkite. But by repeatedly demonstrating how out of touch television was with the majority of voters, Cronkite certainly accelerated the process by a good decade or so.
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